This project was created with the aim of to combating the current defined stereotype of feminism.
Very legible uppercase yet soft font was used, to work communicate effectively in crowds/demonisations yet not appear aggressive.
A wide set of posters where created, all following the house style and use of a singular colour to be easily and cheaply mass produced via screen print.
The range of posters take different forms, landscape and portrait to fit different uses.
The subject of the posters focuses on quotes reinforcing the campaigns aim.
Very simple design style for a very simple message.