Positive Motivational Posters

Typographically based positive reinforce poster set, designed for students around stressfully periods. Many students decorate their walls with prints, photos ect, this set of poster takes advance of this trends whilst encouraging their studies. Targeting a majority female audience, the posters uses common student idiolect to connect with it’s audience on their level.  The designs combine a soft pastel yet contrasting colour scheme, allowing to match appeal the market whilst standing out.

The type is designed around current trends, as to allure it’s market, whilst being hand drawn to add a human nature to the posters setting gentle tone. The aim is to become an item they would purchase for themselves or friends, to replace motivational cards with a more suitable modern print the audience can reuse.